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    New model market

    The challenging economic conditions in the US housing market are leading to a revolution in the use of technology as real estate businesses cut costs and seek to exploit new ways to reach customers
    The revolution has seen intense competition develop on the internet as Realtors try to get the most from marketing budgets and harness [...]

    Technology: the smartest move

    Leading real estate writer, commentator and coach Professor Bernice Ross reveals how the latest hi-tech tools are changing the way properties are marketed and sold, and explains why 3D will be one of the major developments of the future
    ‘At the moment there are 2m Realtor licensees in the US and 1.2m members of the National [...]

    Tomorrow’s listings on today’s Lane

    Blog: Mark Foreman
    The constantly evolving technologies that help
    us market and sell real estate all started with Gutenberg’s printing press in or around 1450. Fast forward to 2009. Fax machines, cell phones, digital cameras and the internet have created marketing tools unimagined 30 years ago – so what will the future of real estate marketing and [...]

    Making it real

    3D technology is being hailed by experts as one of the possible answers to the credit crunch, as web designers look for that extra wow factor to give their sites the edge in the economic downturn
    Having already been the victim of one false dawn eight years ago, 3D technology is beginning to emerge from the [...]

    Technology shows US Realtors a way out of the market problems

    “The companies that will survive the current tough conditions in the real estate market will be those that make the best use of technology”, said Aamir Butt, new chief executive of the 3D visualisation pioneer United Lane.
    United Lane considers the US real estate market one of its core interests and has developed a state [...]