Leading real estate writer, commentator and coach Professor Bernice Ross reveals how the latest hi-tech tools are changing the way properties are marketed and sold, and explains why 3D will be one of the major developments of the future
‘At the moment there are 2m Realtor licensees in the US and 1.2m members of the National [...]
Humans experience the real world in 3D – so it’s no surprise to learn from the experts that people prefer their virtual experiences in 3D, too. Here, Gus Desbarats, Chairman of trailblazing product and interaction design company TheAlloy, ponders the latest developments in virtual 3D interfaces, and looks ahead to the challenges of the future
‘Human [...]
Blog: Mark Foreman
The constantly evolving technologies that help
us market and sell real estate all started with Gutenberg’s printing press in or around 1450. Fast forward to 2009. Fax machines, cell phones, digital cameras and the internet have created marketing tools unimagined 30 years ago – so what will the future of real estate marketing and [...]
The mobile phone is already considered indispensable in the modern world. As the device becomes increasingly powerful and complex, techno-evangelists are hailing it as the next frontier in digital communications
The humble mobile has become the focus of huge amounts of attention over the last four years, as companies ponder ways to turn it into both [...]
Blog: Bernice Ross
Agents today face numerous challenges when it comes to technology. Which solutions really work? How can I convert more leads from the web? What do I need to do to motivate visitors to return to my site repeatedly?
For the last two years, blogging has been at the forefront as a solution for [...]
Much of what used to be done from an office window or in the local paper has moved onto the web, and from there onto mobile phones – a trend presenting the real estate industry with enormous challenges
In a world of remorseless change, it’s not only new technologies, but also new techniques, working practices [...]
3D technology is being hailed by experts as one of the possible answers to the credit crunch, as web designers look for that extra wow factor to give their sites the edge in the economic downturn
Having already been the victim of one false dawn eight years ago, 3D technology is beginning to emerge from the [...]
While most technology aimed at real estate is focusing on moving to the internet, one California-based direct marketing company is insisting that there is still a need for the human touch
SendPepper, a company that combines web marketing with direct mail, is finding success by offering the direct mail campaigns used by large companies like Amazon [...]
The glut of properties on the market due to the property slump has put power squarely in the hands of the customer, a change that has been seized on by the commercial real estate broker Choyce Peterson
The firm has launched a radical new website that offers free advice to companies on how to renegotiate their [...]
Researchers working for 3M have announced that they have perfected the technology to produce a 3D mobile phone
The system, which uses autostereoscopic display technology, will be the first time that 3D technology has made it to a mobile for commercial use, and is capable of full resolution, according to Bill Bryan, technical manager of 3M’s [...]
