United Lane has announced the appointment of Aamir Butt as the company’s new CEO.
United Lane, the new corporate image for the pioneering 3D visualisation company, formerly known as Get Inside, has announced that Aamir Butt, previously a high level adviser to the Danish Government’s Gazelle Growth programme for new start ups, is to join United lane as CEO.
“Aamir is an entrepreneur with a proven track record of taking companies onto the next stage in their development, and we welcome him onto the board,”said Get Inside founder Kresten Thomsen, who will now become United Lane’s Chief Technical Officer.
One of Butt’s first moves since joining the board has been the rebranding of Get Inside to put it in line with the new technological developments that are now occurring on the web.
“The whole new development of the internet is about communication and experience.That is why we have created United Lane,” said Butt.
“People want to be able to get information instantly and more and more they will want to get that information on any device and wherever they are. If they get a bad information experience then they are going to go elsewhere. Our aim is to make sure that they have an experience so rich that they will want to get more of it.”
In line with those trends United Lane is now launching a new 3D visualisation experience for realtors.
Visitors to the site will be able to upload their 2D floorplans onto the web and see them instantly converted into 3D walkthroughs.
Potential buyers of their properties will be able to use United Lane technology to then add in their own furniture and change colour and decoration schemes.
“We think that this is a really exciting development,”said Thomsen.
“It is part of our ongoing commitment to develop technologies that help one of our core markets, real estate, to reap the maximum benefits.”
For more information or to arrange an interview with United Lane contact:
Peter Warren, Executive Vice President of Communications on:
email peter.warren@unitedlane.com
Office 00-44-207-100-1389
Mobile 00-44-7870-558635
Skype petewarren
